On-Page SEO
What is On-Page SEO?
Digital and social media marketing have been playing a major role in the success of a website in the recent years. However, it has not undermined the importance of on-page optimization in any way. It is still one of the first things to do when one starts work on a website. It is extremely crucial to spend time on on-page optimization as it forms the root of your website, and if the root is not strong the website would never be able to achieve success. Attitude Infotech SEO team believes in giving proper and equal attention to on-page optimization.
At Attitude Infotech, a separate SEO strategy is designed for every website. Here, we have provided with a list of on-page optimization services provided by us.
1. Content: Special attention is given to the quality of the content provided on the website. We know that there is no chance of high ranking or traffic if the website does not have good, relevant content that people want to read. We see to it that only useful content is available on the website.
2. Keywords: Our SEO Assistants spends substantial amount of time in researching for the right keywords that are popular but do not have much competition. These keywords are included seamlessly into the content of the website. Our SEOs and content writers make sure that the right keyword density is maintained. We do not indulge in keyword stuffing.
3. Sitemap: The sitemap on your website will help search engines like Google, Yahoo, Bing, etc. to know what pages exist on your website and then index them. This is an important step to make sure that your website comes on the top of search engine page results for your targeted keywords.
4. Meta Tags: Although meta tags are not very popular as they used to be earlier with Google, it makes sense to add them. This is because other popular search engines still make use of meta tags. We ensure that the meta tags have all the primary and second keywords that are present on the website content.
5. Anchor Text: Another important part of on-page optimization is anchor text. Our team at Attitude Infotech makes sure that the anchor text possesses the relevant keywords. With us, your website will not have anchor text that has a group of random numbers.
6. Image Alt Text: In the recent times, a lot of importance is given to the images on the website apart from the content. We see to it that all the images on your website have a proper alt text so that they can come on the search results for images if a similar keyword is searched for
7. Title Tag: The title tag is like a short summary of the web page it represents. It helps one to describe the content of the page. The perfect title tag is not very long but not too short, to the point and contains the right keywords
Attitude Infotech has years of experience in providing effective Search Engine Optimization or SEO services and hence knows the value of on-page optimization. Our team is up to date about the changes that happen in the world of search engine optimization and hence we guarantee 100% results to our company.
Benefits
SEO has become widely adopted as an online marketing strategy because of its effectiveness. While the benefits of SEO are vast, here are the top 5.
1. SEO targets quality traffic - One of the biggest advantages of SEO is that it's an inbound marketing strategy. Unlike traditional "outbound" advertising channels, which involve reaching out to consumers whether they want to hear from you or not, inbound methods center on making it easy for your audience to find you when they want information.
2. You don't need to pay for ads in SEO - Google's organic rankings are based entirely on what its algorithm determines to be the best results for any given query. This means that once you've created a page that the search engine deems worthy of directing their users to, it can continue to attract traffic to your site for months (or even years) after you publish it. Of course, researching and writing high-quality content requires an investment. That investment will either be in the form of time, if you choose to create it yourself, or money, if you choose to hire a digital marketing agency to create it for you..
3. SEO gets more clicks than PPC - Although PPC ads appear above organic rankings, 71.33% of searches result in a click on an organic result on the first page. It's difficult to say why this is, though the most logical conclusion is that users trust Google's algorithm. They know which spots advertisers are paying for, and they choose to instead visit the pages the search engine has determined to be the best.
4. SEO helps PR - Although SEO and PR may seem like entirely separate marketing strategies, you can use them together to maximize the results you see from each. Earning links from reputable websites is a main component of any SEO strategy. This means that one of the biggest parts of an SEO professional's job is to identify opportunities for placement or coverage on industry blogs, news publications, and other relevant sites.
5. You can move ahead of the competition - Today, SEO is widely considered a staple of any marketing strategy. In fact, 61% of marketers say that improving their SEO and improving their online presence is a top priority.